10 newbies join the fold at BEAUTYDIRECTORY

Each month sees BEAUTYDIRECTORY welcome a number of new brands to the site. From local heroes to international success stories, one thing these brands all have in common is delivering innovative and exciting products worthy of media’s attention. Find out below just why these 10 brands are hitting the radar.

BIODERMA
It’s taken out a host of awards across the globe and has been adopted by customers in more than 80 countries, and now BEAUTYDIRECTORY is thrilled to announce French derma skincare brand BIODERMA has joined the site’s brand line-up. Offering hypoallergenic solutions to problem skin, the brand is recommended by dermatologists worldwide. 

Related Brands: 


Made from raw, sustainably-sourced and renewable ingredients that are certified organic to the Australian National Standard for Organic and Biodynamic Produce, First Light Organics offers a range of holistic personal care products. The brand manufactures ingredients grown, hand-picked and extracted from organic fields all over the world, while using locally grown products wherever possible. First Light Organics represents purity, authenticity and is uncompromising on quality.


Incorporating the world’s latest and most innovative ingredients, Juliette Armand offers a range of cosmeceutical and medical skincare products that are in line with the world’s leading trends in cosmetology and scientific advancements. Passionate, committed and dedicated to being a leader in the development and research of skincare, Juliette Armand uses its own patented active ingredients.


In an age where customised beauty continues to grow in popularity, The Lip Lab is bang on trend with its bespoke service offering personalised lip colour. With customers given the opportunity to choose from a large range of micas and pigments, a Lip Lab technician will then heat, mix and cool the consumer’s chosen colour, flavour and finish into a state-of-the-art lipstick mould. 


The first breathable colour corrective foundation treatment combining cosmetic and skincare technology to promote the healing of damaged or post-procedural skin, Lycogel® is formulated with 12 active ingredients that work in synergy. Products feature ingredients that deliver oxygen, moisture and nutrients to the skin while allowing it to still breathe.


Responsible for the tresses of the Duchess of Cambridge, Nicole Kidman, Lily Allen, Kim Cattrall, Bear Grylls and Liz Hurley, among others, Richard Ward is legendary when it comes to the hair world. So it only makes sense he took these skills and expertise to develop his own range of innovative hair care. Enter The Chelsea Collection – a 14-strong product range of shampoos, conditioners, treatments and styling products incorporating the latest in hair technology.


A high-performance slimming cream targeting the appearance of early and stubborn cellulite, SCULPTT combines the power of natural and fat-burning ingredients to effectively break down fat deposits. Proven to deliver a visible difference within two to four weeks, SCULPTT smooths the look of dimpled skin, lifts, tones and reshapes troubles spots, and improves skin firmness.  


Superfoods have recently been proving their worth in the health and beauty industries. But the use of superfoods in beauty is no new idea. In fact, Skin Juice was founded 20 years ago on the belief that sustainable beauty should be achieved by feeding our skin in the same manner as a healthy nutritious diet feeds the body. As a result, the Australian-made skincare brand features innovative formulations packed with the highest concentrates of natural, organic and food grade actives.


With a vision to promote conscious beauty, Theme Rains created Synthesis Organics in 2006 after being inspired by over a decade of study, practice and teaching in the healing arts. With the knowledge skincare had to be as pure as possible with ingredients safe enough to eat and full of positive energy, Rains set about to deliver a range of products that are certified organic, cruelty-free, vegan, sustainable and environmentally-friendly.


Offering a hair care range strongly influenced by fashion, URBAN TRIBE is a professional hair brand that allows stylists to express style through creativity. That, while also giving them luxurious and innovative hair products in which to perform this creativity. With products free from sulphate, sodium chloride, and parabens and featuring 100 per cent recyclable packaging, stylists can also express this “creativity” in a environmentally-friendly way.