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3 Apr 2025

Haus Labs by Lady Gaga appoints Australian PR representation

MAXMEDIALAB is excited to welcome Haus Labs by Lady Gaga to its publicity portfolio.

Haus Labs is the innovative beauty brand known for its supercharged, high-performance, clean, and artistry-driven makeup products, founded by global superstar, Lady Gaga.

As the brand expands its presence into the Australia, the full-service communications agency will lead its PR strategy, ensuring Haus Labs makes a powerful impact in the market.

For media enquiries, please reach out to Sophie Webster-Nokes at: swebsternokes@maxmedialab.com.au.

2 Apr 2025

Nude By Nature names new PR representation

The Concierge Agency is excited to announce it is now representing Nude by Nature.

For over 15 years, Nude by Nature has led the clean beauty movement with a distinctly Australian touch, blending high-performance formulas with ethically sourced ingredients to champion natural beauty.

The brand's latest campaign, Dare to Go Nude, celebrates the effortless, no-makeup makeup look with a collection inspired by Australia’s untamed beauty.

Featuring two new products, this clean, breathable range proves that less is more:

– Hydra Serum Mineral Radiance Drops (RRP $34.95 / 30mL) – A lightweight, radiance booster with skin caring ingredients to help deliver nourishment, hydration and an instant, all-over luminous glow.

– Tinted Lip Butter (RRP $19.95 / 2.75g) – Hydrate, nourish, and enhance with our creamy tinted lip butter for soft, smooth and natural shine.

You can find the Nude by Nature product range and download hi-res imagery, here.

You can also shop Nude by Nature, here.

For media enquiries, reach out to Audrey Denier at The Concierge Agency: audrey@theconciergeagency.com.au.

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Nude by Nature

2 Apr 2025

Ultra Violette announces ongoing partnership with Full Stop Australia

Ultra Violette has announced its ongoing partnership with Full Stop Australia, a female-founded, non-profit charity, to help share their mission to end sexual, domestic and family violence.

To support their important work, Ultra Violette’s customers can donate when making purchases on-site, and for the month of April, Ultra Violette will match it.

Along with an upfront donation of $10,000, and the help of their generous community, Ultra Violette hope to raise $25,000 to support 500 trauma specialist counselling sessions for those impacted by sexual, domestic and family violence.

Ultra Violette customers can opt-in to make a $5 donation at checkout on their Australian website, and throughout the month of April, UV will double it, bringing the total to $10.

You can read more about the partnership on Ultra Violette’s website, here.

2 Apr 2025