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19 Dec 2024

Go-To’s biggest Boxing Day ever is here

Go-To is giving away a free full-size Nifty Fifty SPF of your choice this Boxing Day*.

There’s simply no better way to wave goodbye to 2024, in our humble opinion.

‘Cos SPF isn’t optional, but we all deserve options. So you’ll able to choose between:

- Nifty Fifty Fluid: A barely-there invisible lotion for SPF haters.
- Nifty Fifty Mineral: Zinc-forward SPF, but make it modern.
- Nifty Fifty, The Original: The SPF you love, only bigger and with a bold new look.

This Boxing Day offer runs from 12am Thursday, December 26th, 2024 AEDT to 11:59pm Sunday, December 29th AEDT.

Available from gotoskincare.com.

*T&Cs apply. (They’re melting.) Your free Nifty Fifty SPF is available with any Go-To order over $25 and is limited to one sunscreen per customer, while stocks last. Excludes Bro-To, Gro-To, and Pop-Tarts.

13 Dec 2024

Talent opportunity: Eleanor Pendleton

Beauty entrepreneur and creative director, Eleanor Pendleton will be travelling throughout the Australian East Coast over summer with her young family stopping at Yamba and Byron Bay. 

Eleanor’s cult following adore her effortless approach to resort dressing, lifestyle content and expert beauty recommendations. 

Eleanor has 100K followers on Instagram.

For partnerships throughout the holiday season please contact: morgan@morganhill.com.au. 

11 Dec 2024

Outside Beauty & Skincare announces exciting new stockist

After recently joining the beauty and lifestyle offering at DISSH earlier this year, Outside Beauty & Skincare will now be stocked in Australia’s largest premium beauty e-tailer, Adore Beauty, with consumers able to shop the brand from December 12th.

The announcement comes after a strong Black Friday and Cyber Monday period of doubling sales and following the launch of its new Outside Beauty & Skincare SPF50+ Face Crème that had a 10,000-person waitlist in November.

The retailer will allow both Australia and New Zealand to shop Outside Beauty & Skincare with ease and for the brand to reach a wider market, especially going into their busiest time of year, summer.

The brand's top seller is the SPF50+ Lip to Cheek, quickly followed by the SPF50+ Mineral Primer, which sells every 4 seconds at the start of summer.

"As a young brand, and Australian-made, we could not be more excited and prouder to partner with Adore Beauty," said founders Maddison Brown and Allyson Popovic.

"Adore Beauty has always been a dream retailer for Outside Beauty & Skincare and going into summer, and a new year, this could not be more perfect timing."

"We look forward to growing the brand with Adore and bringing luxury SPF and skincare to the masses," the sister duo said.

You can shop Outside Beauty & Skincare via Adore Beauty from December 12th, here.

For media enquiries please reach out to Montanna Picthall at TMC via: mon@tmcpr.com.au. 

10 Dec 2024

Little Bird PR expands beauty portfolio

Little Bird PR is excited to welcome vegan friendly, cruelty and paraben-free skin and haircare brand, Thanks to Nature to its growing beauty portfolio. 

The agency will lead all public relations activity for the brand in Australia including traditional media outreach, product seeding, paid influencer management and brand partnerships. 

For further information, please contact Lucy at: lucy.brooks@littlebirdpr.com.au.