When it comes to reversing the signs of ageing, retinol, a form of vitamin A, is known as the industry's gold standard ingredient. It has the power to help accelerate skin renewal and reduce the appearance of wrinkles, fine lines and age spots for firmer, smoother and more evenly-toned skin.
And today, leading skincare brand, Ella Baché, is proud to launch its first-ever product containing the superstar ingredient – the Retinol Night Treatment Serum.
Below, BD chats to skincare expert and national training manager at Ella Baché, Gina Cook, to find out everything you need to know.
Congratulations on the upcoming launch of Ella Baché’s first-ever retinol product! Can you please tell us a bit more?
Our approach and vision was to create a form of retinol that had a superior effect on the skin, was encapsulated for slow delivery while also containing ingredients that harnessed and supported the retinol while it does its miraculous work. We had a big checklist!
Our approach was to have a highly effective night serum accompanied by our in-salon treatment “Reawaken my Rejuvenation” that uses a higher percentage of retinol. This treatment is launching alongside the new product and is designed to be provided by our skin therapists who will diagnose each individual’s skin and personalise retinol based on your level of skin tolerance. By doing this, we create an adaptive approach, tailor made for every person.
What makes the formula stand out from other products on the market?
Our approach is personalising the use of retinol, no two skins are alike, so we need to make sure you are using retinol correctly to get the best result.
To get the best results from your retinol, we recommend:
Step 1 – Skin consultation and diagnosis with an Ella Baché therapist.
Step 2 - Your personalised home care solution.
Step 3 - Your personalised treatment plan.
We use encapsulated retinol that slowly is absorbed into the skin (to avoid sensitising it) and have blended it with a host of key performing support ingredients that work synergistically together.
How long did Retinol Night Treatment Serum take to make?
We have worked on this product and its evolution for well over a year!
What can you tell us about the packaging?
The packaging supports the efficacy of retinol. It's air tight and therefore prevents the retinol degrading before it is used.
Is there anything else you would like to add?
The combination of homecare and salon care – using Retinol Night Treatment Serum and having the professional “Reawaken My Rejuvenation” facial makes this a highly effective and superior approach to getting the very most from this miracle transforming ingredient.