If you follow Elle Ferguson on Instagram you might have noticed her alluding to something big coming called ‘Elle Effect’. Now, the influencer has revealed exactly what the #ElleEffect is.
In a huge move for beauty and her personal brand, Ferguson has announced that she will be releasing her very own bronzing mousse.
The news marks Ferguson’s first foray into beauty; and while little is currently known about the product, PopSugar has revealed that the product is “created in California” and “the formula makes for streak-free application every time and promises to last up to five days.”
Related Content:
