Last week, Fenty Beauty announced the launch of its pop-up TikTok Warehouse, an immersive experience designed to spotlight creative excellence and allow the TikTok community to generate beauty-focused content for their highly engaged audiences.
The debut of the TikTok Warehouse – located in a secret laneway, in the inner-city suburb of Alexandria – came complete with interactive zones, tons of video-ready natural light, mirrors and destinations to explore and personalise your ‘Fenty Face’.
For three days only, the Fenty Beauty TikTok Warehouse was open to TikTok mega stars, beauty trendsetters, one-to-watch creators, newly joined users and loyal consumers from all over Australia to explore and get creative within the space.
Across each day, guests entered through the gates of content creation heaven – with lots to see and experience. The warehouse was divided up into zones, allocating a moment for each Fenty Beauty category and the multi-tasking skincare range, Fenty Skin to shine.
Guests:
Amelia Marni
Cynthia Taylu
Erin Holland
Kate Wasley
Millie Ford (best known as @milligram on TikTok)
Nadia Fairfax
Sammy Robinson
Sophia Begg (best known as @sophadopha on TikTok)
