Fashion designer, Monique Lhuillier, has signed a multiyear beauty licence with prestige beauty company, The Premiere Group.
Collectively, the pair plan to launch fragrance products in 2020, followed by makeup.
In a statement, Lhuillier said her goal is to help women feel “feminine, confident and glamorous,” adding that “launching a worldwide beauty business will further expand our footprint by touching more consumers.”
According to The Premiere Group, the Monique Lhuillier brands will be the “crown jewel” of its fragrance portfolio. Currently, the company’s other licenses include Fila, Mercedes-Benz Parfums and Derek Lam.