Less than a week into 2017, Revlon have announced they've bought a new global ambassador on board in the form of singer/songwriter and international fashion icon Gwen Stefani.
The three-time Grammy winner, fashion designer and entrepreneur will be representing the beauty brand in global campaigns beginning this year, including Revlon's empowering CHOOSE LOVE™ message.
Stefani is known for her bold beauty looks often sporting red lips, cat eyes and her signature platinum hair. Recently she's also been experimenting with fuller brows and nude lips, the variety of which make her the perfect person to land a beauty contract. And Stefani agrees, saying in a statement: “Ever since I was a young girl, I have used makeup as a form of self-expression…I am passionate about makeup and how it can showcase your individuality and creativity. Partnering with an iconic beauty brand such as Revlon felt like a natural fit. I am so excited to continue sharing my love of makeup as a Revlon Global Brand Ambassador.”
Revlon's CHOOSE LOVE™ message, Stefani's first campaign with the brand, will begin running on broadcast, digital and social platforms in late January 2017. Stefani says of the campaign: "Love has been a muse for my songwriting...Revlon’s CHOOSE LOVE™ message is an important one, and I am very excited for the opportunity to partner with Revlon and continue spreading this message of positivity and love.”
