The beauty side of Dior has certainly been busy recently.
Last month the design house announced its new makeup range Dior Backstage – a slightly more affordable range of foundations,lipsticks and palettes – and now the brand has announced it will be releasing a new fragrance.
The new, as yet unnamed, perfume will be the first time Dior launches a major fragrance pillar since it released J’Adore in 1999.
In a statement, the house called the new scent by Dior perfumer-creator François Demachy “an unprecedented fragrance and a powerful universe which mark the beginning of a new era for fragrance at the house of Dior.”
Dior favourite Jennifer Lawrence is locked in to be the face of the new fragrance.
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