David Jones magazine 'Jones' launches

We first heard word David Jones was developing a new magazine and accompanying app in April this year, with publisher Media Rare Content Agency thrilled to today launch the first issue of the quarterly magazine – Jones.

The team consists of editor Deborah Bibby; beauty director Dani Jackson; fashion director Thelma McQuillan; writers Noelle Faulkner, Mark Mordue, and Dr Libby Weaver; and photographers Simon Lekias, Jez Smith and Georges Antoni.

Discussing the new magazine, Bibby says: “Jones shares the moods of the season and the inspiration behind the trends. We give readers access to the very best designers, muses and influencers. And we provide solutions for both every day and special occasion styling needs. Our overall aim is to showcase the covetable, celebrate the bold and ignite a conversation with our readers.”

David Jones CEO John Dixon adds: “Launching Jones magazine and app allows us to connect with new and existing customers in a way that speaks to their need. It delivers a curated edit with an independent voice which, by seamlessly integrating into our digital, social and in-store platforms, enables an efficient content strategy to inform and inspire our customers anywhere, anytime.”