Huffington Post hires media partner for Aus launch

Huffington Post has chosen to partner with Fairfax Media for its highly anticipated launch in Australia, which is scheduled for the end of 2015.

In a media release, founder Arianna Huffington said the launch is an exciting part of the company’s expansion.

“It’s not only a milestone in HuffPost’s global expansion - we are now in 14 countries, on six continents - but a tremendous opportunity to expand our global conversation.”

On choosing Fairfax Media to back end and sales support for the side, Huffington says: “Fairfax’s independent values, proud journalistic heritage and digital expertise make them the perfect partner as we pursue our shared mission of telling Australia’s most important stories and providing a platform for Australians to tell their stories.”

According to Huffington, all editors of the local edition will be Australian.

“They would all be rooted here and that’s very very important. That’s why we would prefer to do it with a partner who is steeped in Australian culture, that’s really important. The content is all local but they have complete access to all our international content,” Huffington tells mUmBRELLA.

Image: The Telegraph