The iNova account, believed to be worth as much as $15 million, is down to three contenders, with AdNews reporting Havas, Vizeum and Atomic 212 remain in the running.
Currently looked after by IPG's Initiative, iNova is reviewing its media agency options this August, with IPG Initiative reportedly not in contention.
The three companies shortlisted have all had a stellar year thus far. Vizeum was employed by BBC Worldwide Australia and New Zealand to provide media strategy, planning and buying across the region. Havas won the EA Games and QBE media accounts, while Atomic 212 took on the GroupM insurance account and TAB's programmatic business.
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