Popular video-sharing social networking service, TikTok, has announced it is opening an Australian office in Sydney – and there are plenty of new jobs to go around.
Led by former Google execs, Lee Hunter and Brett Armstrong, Hunter will be leading the team as general manager, where he will focus on implementing safety policies and resources for the region. Armstrong will be general manager of global business solutions, overseeing brand partnerships, business marketing, client solutions and sales operations.
“I’m incredibly excited to continue to share this ethos with Australian brands and partners,” Armstring said, emphasising that TikTok is all about ‘spreading joy and positivity’.
“We’ve got some fantastic campaigns underway, with results exceeding expectations already, so I’m really looking forward to growing our business offering from strength to strength locally.”.
Hunter added: “I’ve been truly inspired watching Australia’s unique and creative spirit shine through on TikTok, especially during this challenging time. I love that TikTok has helped bring Australian communities together when we’ve needed it most, whether it’s having fun at home, sharing how we’re feeling, or expressing ideas and messages that need to be heard.”
TikTok general manager for the US and ANZ, Vanessa Pappas, said she is confident that Hunter and Armstrong will drive the platform’s growth in Australia.
“We are delighted by the positive response to TikTok in Australia and have been inspired by the remarkable creativity across Australia,” she said. “As we continue to build a positive and safe environment for users, our focus is on hiring the right local talent and strengthening our local leadership team to best support the Australian TikTok community."
Other members of the Australian team include Brent Thomas, who will be director of public policy, and Arjun Narayan Bettadapur Manjunath, who will work as head of trust and safety, based in Singapore. And while the leadership team has already been annonced, the rest of the team is still being assembled.
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