She’s one of the most coveted faces in beauty and fashion, and now Elizabeth Arden is excited to reveal they have signed an exclusive agreement with Latvian-born supermodel Karline Caune.
As the new global face of Elizabeth Arden, Caune will act as brand ambassador as well as appear in the brand’s advertising campaigns, marketing programs and public relations events. She will also be an active participant on Elizabeth Arden’s digital and social media platforms.
“The modern Elizabeth Arden woman is a passionate, multicultural individual who leads an active professional lifestyle. In Karlina Caune, we have found a beautiful and intelligent young woman who embodies the ideals of the Arden brand,” says Elizabeth Arden chairman, president and chief executive officer Scott Beattie.
Caune adds: “I am honoured to join this iconic brand. Not only have I always loved the products, but Elizabeth Arden as well. She was a woman ahead of her time and her philosophy about embracing women’s natural beauty is inspiring to me. I’m excited to join this community that supports strong, confident women.”
Caune will appear in Elizabeth Arden advertising campaigns from Spring/Summer 2015.