Julianne Moore joins L’Oréal Paris family

Julianne Moore is hot property when it comes to the beauty biz. After previously serving as the face of Revlon and Kiehl’s, the 51-year-old actress has been snapped up as the ambassador of another global beauty brand – L'Oréal Paris.

Moore is set to be the new global brand ambassador and spokeswoman for its upcoming anti-ageing skincare line Cellular Renaissance.

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I’m an actual user of the brand and it’s hard not to be,” Moore told WWD. Every modern woman shops everywhere for beauty, but for me it’s mostly the airport or the drugstore. It’s nice to be promoting something that is accessible to everyone.”

The Cellular Renaissance range will be launched in Europe in January, while Moore’s US debut for L’Oréal Paris will also happen in the new year.

L’Oréal Paris USA president Karen Fondu says Moore is an inspiration to women all over the world. She is undeniably one of the most accomplished women of her time — an award-winning actress, children’s book author and supporter of several philanthropic efforts close to her heart. Julianne is the perfect addition to our family of spokespeople.”