New Zealand-founded brand taps Khloé Kardashian as global spokesperson

New Zealand-founded wellness brand, Dose & Co, is excited to announced that the one and only, Khloé Kardashian is joining the team as global spokesperson.

The premium collagen company, which recently launched in Australia, boasts a hero range of seven premium collagen products, each designed to fit seamlessly into any daily routine. And Kardashian herself is a huge fan.

“Health and wellness is something I’m hugely passionate about, and I wanted to find a way I could help inform people about the benefits of collagen, without confusion or expensive prices," she said.

"I was looking into brands and speaking to experts around the world when I discovered Dose & Co. Once I tried the brand I quickly saw how easily it fit into my overall routine and lifestyle. I was so impressed by the ingredients, the results, and the vision, I knew I wanted to get more involved."

Dose & Co was founded only a year ago in New Zealand by qualified naturopath and nutritionist, Libby Matthews, along with her brother Ryan.

After becoming a mother, Matthews was inspired to create a range of eco-conscious collagen products that promote holistic health and wellness from the inside out. Using her nutrition background and personal experiences, Libby led the research and development process and incorporated only premium quality ingredients in the formulas.

“Libby gave birth to her daughter around the same time I gave birth to True and we both found collagen to be hugely helpful in the stages of post-pregnancy. Libby and I bonded over this journey and I loved how she was on a mission to make premium collagen accessible to more young mothers like us,” said Kardashian.

In addition to representing Dose & Co as the global face of the brand, Khloé is an actively involved partner, working closely with the team on product development, marketing initiatives, sustainability efforts and business strategy.

“It has been a delight to work so closely with Khloé over the past few months and have her involved with the brand as we expand globally,” said Dose & Co global content creative director, Steven Fernandez.

“She’s enthusiastic about our vision and we’re excited to create more content to share in the future.”

The core range is available for purchase in Coles supermarkets nationwide and online at www.coles.com.au and doseandco.com.