Following Japan's weeks of torrential rain and subsequent landslides, Shiseido is sending bundles of personal care aid goods to those affected in the area.
The flooding is considered to be the worst Japan has seen for 35 years and the death toll stood at 110 on July 9.
The Japanese beauty giant has donated 5,000 of its Fressy Dry Shampoos, as well as 10,000 of each of its Sea Breeze wet body wipe sheets, Sea Breeze Deo & Gel deodorants and Medicated Hand Soap. It's thought the company will be sending even more over the coming weeks. It extends its "heartfelt sympathy" to the people affected by the natural disaster, which has hit areas such as the Okayama Prefecture the worst.