La Roche-Posay has reunited for a second year with Australian artist, actor and inspiring cancer survivor, Delta Goodrem in support of the ‘Fight With Care’ initiative.
The global campaign, launched in October 2023, shines a spotlight on the harsh skin side effects of cancer treatment – an issue that causes more than half of patients fighting against cancer to have to stop or reduce treatment because of various skin concerns* that can include itching, burning, scars and severe dryness.
"We're thrilled to have Delta Goodrem continue to support our Fight With Care campaign," said L’Oréal Dermatological Beauty managing director, Penelope Thornett.
"Delta's battle with cancer inspired many, and like La Roche Posay, she's passionate about helping cancer patients improve their skin comfort and quality of life."
Through Fight With Care, La Roche-Posay raises awareness about the dermatological side effects of cancer treatment (educating both healthcare professionals and the public) and provides expertise on caring for the skin for a better quality of life.
Delta Goodrem, who was diagnosed with Hodgkin’s Lymphoma 20 years ago at the age of 18 understands how important it is to care for and protect your skin while undergoing treatment.
"Fight With Care is an important initiative and I’m honoured to work with La Roche Posay and to shine a light on this important campaign," said Goodrem.
In September 2024, as part of the Fight With Care campaign, Goodrem visited the Thermal Centre in La Roche-Posay in France, known for its healing thermal spring water.
"Seeing post-chemotherapy patients with short hair getting a chance to take part in those remarkable treatments touched my heart," she said.
In a pioneering collaboration, La Roche-Posay joined forces with the Princess Alexandra Research Foundation in Queensland to create Australia's first onco-dermatology clinic.
This specialised clinic allows oncology patients experiencing skin impacts to have direct access to specialised dermatological care through the hospital.
"Over three quarters of cancer patients grapple with severe skin side effects resulting from treatment," explained Princess Alexandra Hospital director of dermatology, Professor Kiarash Khosrotehrani.
"The severity of these side effects can even compel patients to halt or delay their therapy even though these consequences can be mitigated by implementing straightforward skincare protocols, such as cleansing, moisturising, sun protecting and using protective products."
"There is more that can be done to support cancer patients in achieving skin comfort, and that's why La Roche-Posay's Fight With Care campaign is so important," said Khosrotehrani.
Through advisory boards, La Roche-Posay also identified that nurses play a critical role in oncology patient support, an insight that has inspired a partnership with leading breast cancer support charity, the McGrath Foundation.
Throughout the three-year collaboration, La Roche-Posay sponsors an oncology nurse in the community, supporting women currently undergoing treatment.
To further support those undergoing cancer treatment, in partnership with the UNION FOR INTERNATIONAL CANCER CONTROL, La Roche-Posay developed a patient support digital e-learning platform that provides educational content to help patients and caregivers take care of their skin. La Roche-Posay product kits are also available to patients.
For more information on the La Roche-Posay ‘Fight With Care’ initiative, click here.
You can find the La Roche-Posay product range and download hi-res imagery for editorial inclusions, here.
Image credit: La Roche-Posay
*Sources: Aizman et al., The influence of supportive oncodermatology interventions on patients quality of life. JDD 2020 19(5)
