Net-a-porter launches beauty box

Net-a-porter continues to dominate online luxury retailing, taking a step further in its beauty category. On the back of the e-commerce site’s recently launched beauty section, the Quintessential Edit, Net-a-porter has announced the release of a limited edition essential beauty kit.

The proposition is really the beauty-meets-fashion aspect, and we see it as so symbiotic with the rest of our offerings,” managing director Alison Loehnis told WWD at the time of the beauty category launch. As we’ve developed our content, beauty is such a big part of fashion.”

The limited edition beauty kit houses eight beauty products from Eyeko + Alexa Chung, Verso, Kahina, Hourglass, Sachajuan, Ren, and Rahua. The kit is valued at $50.