Sporteluxe launches brand new offering

Late last year saw Sporteluxe extend its brand offering with a seasonally printed tabloid, now the luxury fitness and fashion digital publication is stepping things up once more with news it has launched its own app.

The latest project sees readers provided with a more seamless way to experience the site on mobile devices via the Sporteluxe app. On top of the regular features, the app also allows users to flag, comment and share their favourite articles.

The Sporteluxe app was developed in response to changing consumption patterns, with the majority of the brand’s readers found to be accessing the site via their mobile or tablet.

“I’m very proud to see how far Sporteluxe has come since its early start as a blog. I not only have had a fantastic team by my side in the growth of Sporteluxe, but the best part is that we all share the same vision in that we all aim to inspire our readers daily to live a healthy and happy life,” says Sporteluxe founder and managing director Bianca Cheah.