The world’s top digital influencers

While often those after fame and fortune head for Hollywood, the digital age has made global success further afield far more possible thanks to instant communication.

This is particularly true for digital influencers who can find success no matter their location – as Nikkie De Jager (of NikkieTutorials) comments to WWD: “Social media has such a global reach it almost doesn’t matter where you are.” Proving De Jager’s point, the website recently unveiled just who is making waves around the world, outside of the US, region by region.

EUROPE

Zoella
Zoe Elizabeth Sugg
YouTube: 11.1 million subscribers
Instagram: 9.4 million followers

EnjoyPhoenix
Marie Lopez
YouTube: 2.6 million subscribers
Instagram: 3.3 million followers

Pixiwoo
Samantha Chapman and Nicola Haste
YouTube: 2.1 million subscribers
Instagram: 1.34 million combined followers

CutiePieMarzia
Marzia Bisognin
YouTube: 6.7 million subscribers
Instagram: 4.5 million followers

NikkieTutorials
Nikkie De Jager
YouTube: 5.3 million subscribers
Instagram: 5.4 million followers

Bubzbeauty
Lindy Tsang
YouTube: 2.96 million subscribers
Instagram: 806,000 followers

BibisBeauty
Bianca Heinicke
YouTube: 3.7 million subscribers
Instagram: 4.1 million followers

TheKateClapp
Ekaterina Trofimova
YouTube: 4.8 million subscribers
Instagram: 4.6 million followers

Patry Jordan
YouTube: 2.8 million subscribers
Instagram: 537,000 followers

Patricia Bright
YouTube: 941,550 subscribers
Instagram: 501,000 followers

ASIA

Pony Makeup
Hye-Min Park
YouTube: 1.7 million subscribers
Instagram: 2.6 million followers

Soo-hye Park
YouTube: 1.1 million subscribers
Instagram: 264,000 followers

Pearypie
Amata Chittasenee
YouTube: 262,527 subscribers
Instagram: 1.4 million followers

Lauren Curtis
YouTube: 3.6 million subscribers
Instagram: 1.5 million followers

Shaaanxo
Shannon Harris
YouTube: 2.7 million subscribers
Instagram: 1.3 million followers

Chloe Morello
YouTube: 1.9 million subscribers
Instagram: 764,000 followers

Wengie
Wendy Huang
YouTube: 3 million subscribers
Instagram: 465,000 followers

Tina Yong
YouTube: 1 million subscribers
Instagram: 47,300 followers

Daddoa
Da Sol Lee
YouTube: 738,950 subscribers
Instagram: 174,000 followers

Beautyklove
Keren Legaspi
YouTube: 616,040 subscribers
Instagram: 18,400 followers

MIDDLE EAST

Huda Beauty
Huda Kattan
YouTube: 1.4 million subscribers
Instagram: 15.1 million followers

Hayla TV
Hayla Ghazal
YouTube: 2 million subscribers
Instagram: 888,000 followers

TheMayaAhmad
Maya Ahmad
YouTube: 332,263 subscribers
Instagram: 940,000 followers

Monakattan
Mona Kattan
YouTube: NA
Instagram: 1.4 million followers

Joellembc1
Joelle Mardinian
YouTube: 37,313 subscribers
Instagram: 4.8 million followers

Dalalid
Dalal Al Doub
YouTube: 395,763 subscribers
Instagram: 1.9 million followers

Therealfouz
Fouz Alfahad
YouTube: NA
Instagram: 1.4 million followers

Sondos_aq
Sondos Alqattan
YouTube: 67,763 subscribers
Instagram: 2.2 million followers

Soniaxfyza
Sonia and Fyza Ali
YouTube: NA
Instagram: 504,000 followers

Samerkhouzami
Samer Khouzami
YouTube: 54,316 subscribers
Instagram: 1.8 million followers

Image: @nikkietutorials