Bondi Sands hosted a major launch event to celebrate its most exciting product to date, Technocolor. Bondi Sands ambassadors, press and VIP guests from around the country flew to Melbourne for the premiere of the Hollywood-produced Technocolor film and anticipated product reveal. Held at the iconic location The Lume, Bondi Sands transformed the space into a futuristic and immersive experience called the Technoverse.
Known for its iconic Aussie tan, Bondi Sands continues to place its community at the forefront of product innovation, helping global ‘Bondi Babes’ achieve confidence through glowing, golden skin. Technocolor is the result of extensive studies conducted to better understand the function of all skin tones and its ability to process tanning active ingredients. The Technocolor Self Tanning range showcases four products that are formulated with DermachromaticTM Colour Technology; boasting the perfect blend of tanning active ingredients, electrolyte hydration and colour enhancers to adapt to specific skin tones and types to result in the perfect tan.
Over the past 24 hours Bondi Sands has launched Technocolor at VIP events in the USA, UK and now Australia, with global ambassador and TikTok sensation Alix Earle hitting the blue carpet at the LA premiere. “We are thrilled to be launching our newest product innovation exclusively in Australia with Chemist Warehouse,” said Shaun Wilson, CEO and co-founder of Bondi Sands.
“Our customers have come to expect the best from us, and we are confident that these new products will exceed their expectations. We are also excited to partner with leading retailers around the world including Chemist Warehouse in Australia, Ulta Beauty in the USA and Boots in the UK to make these products available to customers globally.”
Some notable guests included Pia Muehlenbeck, Olivia Mescia and Brooke Blurton.
Bondi Sands Technocolor 1-hour Express Self-Tanning Foams are available now at exclusive retailer Chemist Warehouse for $26.95 and online at www.bondisands.com.au.
