LUSH celebrated World Sleep Day on Friday, March 15th, in conjunction with its Sleep/Awake campaign.
The campaign is educating customers about the incredible ingredients in LUSH products and the relaxing or awakening effect they can have on the body.
The event kicked off with an silent disco yoga session which helped everyone feel bright and awake, even on World Sleep Day!
After the yoga, everyone was invited back to the LUSH Pacific Fair store, where they indulged in delicious iced coffees and breakfast treats.
Once in the store, the LUSH team spoke to guests about the history behind the brand, specifically highlighting that every product sold in LUSH stores in Australia are handmade in its Sydney kitchens, with fresh ingredients that have been ethically sourced.
Next, guests enjoyed personalised consultations where they could discover their perfect morning routine, including products such as Ocean Salt body scrub and Mask of Magnaminty, which are infused with refreshing, revitalising ingredients that make for the perfect start to the day.
LUSH paid homage to World Sleep Day with special consultations highlighting its world-famous Sleepy range. The products in this range include deeply relaxing lavender, known for its calming effect on the body, as well as Ylang Ylang oil to help you get a long, restful slumber.
At the end of the event, guests were gifted deluxe gift bags featuring a full Sleepy routine to ensure that they got the best sleep of their life on World Sleep Day. Gift bags came in iconic LUSH Fighting Animal Testing tote bags and included:
Sleepy Shower Gel
Sleepy Body Lotion
Twilight Bath Bomb
Twilight Body Spray
Beauty Sleep Face Mask
Ocean Salt Body Scrub
Guests included the likes of Bianca Krigovsky, Sienna Kitchener, Belicia Arnold, Lucca Wheatley, Carly King, Aleshia Major, Jessica Kerr and more.
You can find the LUSH product range and download hi-res imagery, HERE
