The beauty events calendar alone is enough to make any journalist want to work in the beauty industry.
From helicopter flights, glamorous hotels, and beach-side restaurants to insightful presentations and innovative product launches, the beauty calendar is filled with lust-worthy and information-packed events.
Taken from discussions among the media, here are the launches that created the biggest “wow factor” for beauty media in 2015…
The event invitation is the first impression a beauty editor has of a launch, product or brand. bd joins forces with top beauty editors to create a guide for brands on how to construct the ideal invitation.
It takes more than a great venue to stand out from the crowd; here, some of Australia’s most prominent beauty journalists share some tips on holding the perfect event.
