Internationally acclaimed haircare brand JOICO has announced the appointment of Starseed PR as its new public relations agency for New Zealand.
Starseed PR will manage the Sabre portfolio which includes; JOICO, Structure, ISO, Cliniscalp and I.Color. Kylie McLeod, marketing director for Sabre Corporation, says, "On behalf of Sabre (JOICO) NZ I am very excited to be working with the very talented, creative and dedicated team at Starseed."
JOICO is the latest edition to Starseed PR’s growing client list of lifestyle and luxury brands. "We're looking forward to working with JOICO, they're a like- minded team open to making some creative leaps,” says Karen Maurice-O’leary, creative director of Starseed PR.
For all press enquiries, please contact Samantha Paxton at Starseed PR on (09) 378 7216 or at samantha@starseedpr.com.