In the beauty industry, April was a month of industry movements, innovative launches, and planning for the cooler months.
Our friends at My Market Insight – a specialist provider of beauty media and e-commerce intelligence – have taken a look at the beauty products making noise in Australia's print magazines last month.
Here are their results:
Top 10 products in print (out of 1473 product mentions)
- GHD Gold Professional Styler (8 mentions)
- Chloe Nomade EDP (8)
- Olay Deep Hydrating Eye Gel (7)
- La Mer Moisturising Cool Gel Cream (7)
- Ole Henriksen Banana Bright Eye Creme (5)
- Karen Murrell Lipstick (5)
- Viviscal Hair Supplements (4)
- Ralph Lauren Woman EDP (4)
- Nude by Nature Flawless Concealer (4)
- Jinsoon Nail Lacquer (4)
Top 10 makeup products in print (out of 455 product mentions)
- Karen Murrell Lipstick (5)
- Nude by Nature Flawless Concealer (4)
- Jinsoon Nail Lacquer (4)
- Innoxa Colour Correcting Concealer (4)
- Elizabeth Arden March On Limited (4)
- Covergirl Peacock Flare Mascara (4)
- Chanel Le Vernis Nail Colour (4)
- YSL Tatouage Couture Liquid Matte Lip (3)
- YSL Mascara Vinyl Couture (3)
- Maybelline Super Stay Matte Ink Liquid (3)
Top 10 skincare products in print (out of 579 product mentions)
- Olay Deep Hydrating Eye Gel (7)
- La Mer Moisturising Cool Gel Cream (7)
- Ole Henriksen Banana Bright Eye Creme (5)
- Blistex Ultra Lip Balm (4)
- SK-II Overnight Miracle Mask (3)
- Scout Cosmetics Nail Polish (3)
- Sand & Sky Australian Pink Clay (3)
- Paula’s Choice Clinical Ceramide (3)
- Kate Somerville Tight’n Cryogenic (3)
- Goodness Natural Beauty Lab Every (3)
Top 10 fragrance products in print (out of 151 product mentions)
- Chloe Nomade EDP (8)
- Ralph Lauren Woman EDP (4)
- Gucci Guilty Absolute Pour Femme (3)
- Gucci Bloom EDP (3)
- Floris Candle (3)
- Coach Floral EDP (3)
- Viktor & Rolf Flowerbomb (2)
- Versace Dylan Blue Fragrance (2)
- Vera Wang Signature For Her EDP (2)
- Santal Blush The Fragrance (2)
To find out more information about My Market Insight and how they can help you, visit www.mymarketinsight.com/au or email info@mymarketinsight.com.au.