After a four-year hiatus, Are Media is pleased to announce ELLE Australia is returning to market.
The glossy title, which hits newsstands March 4th with rising star Sophie Wilde on the cover, is now under the helm of editor, Grace O’Neill.
O’Neill started at ELLE back in 2014 as the magazine’s intern, and was there six years later when the print magazine closed.
"The whole issue is full of this new generation of young, creative Aussies," O’Neill told PEDESTRIAN.TV.
"I see ELLE as being an incubator of the next big stylists and photographers. We really want to be the place that unearths all these stars."
Two issues of the magazine will be published in 2024, with four to come in 2025.
"We’re just kind of slowly building it in quite a considered way," said O’Neill.
"It just makes sense with a print product, because it’s a product that has a slower way of doing things. It’s a slow way of consuming content."
"We want to have these lead times to be able to make it amazing, and really think about what we want to write and cover," she said.
O'Neill also shared that the magazine will be working with a mix of in-house editorial staff at Are Media, as well as freelancers.
"Naomi Smith is our fashion director. She’s phenomenal. I worked with her back when I worked on ELLE and Harper’s Bazaar before when it was at Bauer," O'Neill told Mumbrella.
"Sally Hunwick is our beauty director. She works across Marie Claire as well, she’s fantastic. Both hugely respected."
"And then we have designers, assistants, copy directors, people who are full time in-house there."
"We also have a really robust list of contributors: we have Bri Lee as contributing culture editor, she’s written two really amazing pieces this issue, Elfy Scott, Diana Reid, we have a lot of really phenomenal, amazing writers who are contributing to us in a more ongoing capacity too, which is a nice way to work," she said.
You can find ELLE Australia on stands March 4th, and digitally here.
The ELLE Australia media profile can be viewed here.
