SHOP Til You Drop has answered their readers’ dreams, with Bauer announcing yesterday the launch of a SHOP online store. The magazine’s online shopping destination is an Australian-first and adds another layer to the multi-platform publication - giving readers the opportunity to see, want and shop” in a local and international fashion world. The online store is an exciting addition to the SHOP Til You Drop brand, and makes the path to purchasing the most up-to-date looks even easier for our readers,” says editor of SHOP Til You Drop Alexandra Carlton. Beyond our fortnightly magazine, we are now curating new looks and content every day across our online store as retailers release new collections. The store is the ultimate fashion destination where today’s discerning shopper can begin and end their fashion journey.” The magazine has paired up with the likes of ASOS, Shopbop, Urban Outfitters, Bloomingdales, and Miss Selfridge to launch the site. The online store will give readers access to international brands such as Alexander Wang and Marc Jacobs, and Australian designers including Camilla and Marc, Bec & Bridge, and Zimmermann. The online store is a great extension to Bauer’s digital products. The sheer size and scope of the site provides consumers with the ultimate retail experience and really demonstrates the digital innovation, integration and resources Bauer Media can provide advertisers and clients,” says Bauer’s digital executive producer for women’s lifestyle Stephanie Raethel. Click here to visit the online store.