The BEAUTYcrew Review Crew is a panel of independent beauty product testers who are invited to put the latest industry launches through their paces.
The verdict (good or bad) is then shared across the website and beyond. Whenever you see the 'Review Crew' badge, you can be sure it's a mark of authority.
A recent trial made up of 20 women with frizzy, dry hair took place with the John Frieda Frizz Ease Miraculous Recovery Silk Drench Smoothing Water.
The post-shampoo hair treatment has been designed with a salon-quality formula infused with nourishing ingredients including rice oil and glycerin. It helps to transform frizz to silky-smooth, strong hair in seconds.
Here's a snapshot of the results*:
- 94% noticed an immediate difference in their hair’s smoothness after using the Silk Drench Smoothing Water
- 89% said that the product made their hair feel softer and more manageable
- 94% found the application process (post-shampoo rinse) easy and convenient
- 94% said the product didn't leave any residue or buildup in your hair
- 94% said their hair felt softer and less frizzy after using the product
- 72% would consider replacing their usual conditioning treatment with Silk Drench Smoothing Water
- 89% would recommend this product to a friend or family member
- 89% would include this product as part of their hair care regime
You can read the consumer reviews on BEAUTYcrew here. And you can also download the John Frieda Frizz Ease Miraculous Recovery Silk Drench Smoothing Water hi-res image for editorial inclusions, here.
*Editor's note - these statistics are approved for use across beauty content in magazines and online.
Image credit: Supplied/John Frieda
