The beautyheaven Trial Teams are a panel of independent beauty product testers who are invited to put the latest industry launches through their paces. The verdict (good or bad) is then shared across the website and beyond. Whenever you see the 'Trial Team test' stamp across products, you can be sure it's a mark of authority.
A recent Trial Team made up of 44 women with combination, dry and sensitive skin, took place with the Olay Whip UV SPF30 in three formulations - Regenerist, Total Effects and Luminous.
Here's a snapshot of the results*:
And a further breakdown:
Total Effect Whip UV SPF30
- 73% of members found that Olay Total Effects Whip UV SPF 30 could double as a protective makeup primer.
- 100% of members found Olay Total Effects Whip UV SPF 30 texture was light and non-heavy.
- 100% of members said their skin felt protected, hydrated and nourished after using Olay Total Effects Whip UV SPF 30.
- 60% of members said they thought of Olay as a mum's-only brand before the trial.
- 67% of members said they no longer think of Olay as a mum's-only brand after the trial.
- 67% of members said they would consider replacing their current moisturiser with Olay Total Effects Whip UV SPF 30.
- 80% of members said they will continue to incorporate Olay Total Effects Whip UV SPF 30 into their regime after the trial.
- 100% of members said they would recommend Olay Total Effects Whip UV SPF 30 to their friends and family.
Regenerist Whip UV SPF30
- 80% of members found that Olay Regenerist Whip UV SPF 30 could double as a protective makeup primer.
- 100% of members found the Olay Regenerist Whip UV SPF 30 texture to be light and non-heavy.
- 100% of members said their skin felt protected, hydrated and nourished after using Olay Regenerist Whip UV SPF 30.
- 67% of members said they thought of Olay as a mum's-only brand before the trial.
- 100% of members said they no longer think of Olay as a mum's-only brand after the trial.
- 73% of members said they would consider replacing their current moisturiser with Olay Regenerist Whip UV SPF 30.
- 80% of members said they will continue to incorporate Olay Regenerist Whip UV SPF 30 into their regime after the trial.
- 100% of members said they would recommend Olay Regenerist Whip UV SPF 30 to their friends and family.
Luminous Whip UV SPF30
- 71% of members found that Olay Luminous Whip UV SPF 30 could double as a protective makeup primer.
- 93% of members found the Olay Luminous Whip UV SPF 30 texture to be light and non-heavy.
- 86% of members said their skin felt protected, hydrated and nourished after using Olay Luminous Whip UV SPF 30.
- 50% of members said they thought of Olay as a mum's-only brand before the trial.
- 93% of members said they no longer think of Olay as a mum's-only brand after the trial.
- 29% of members said they would consider replacing their current moisturiser with Olay Luminous Whip UV SPF 30.
- 78% of members said they will continue to incorporate Olay Luminous Whip UV SPF 30 into their regime.
- 86% of members would recommend Olay Luminous Whip UV SPF 30 to their friends and family.
*Editor's note - these statistics are approved for use across beauty content in magazines and online.
For more information about the brand and to download hi-res imagery, click here.
Image courtesy of Style Lullaby.
