Brighten your smile in a flash

The power of a beautiful smile is indisputable, and perhaps best summarised by Diane Lane, who famously said: “I think that anybody that smiles automatically looks better.”

Now a beautiful smile is achievable for all thanks to the Philips Zoom range of teeth whitening options. Teeth staining can be the result of a handful of lifestyle choices, such as drinking wine and coffee regularly. Genetic, environmental and pharmacological elements can also change the colour of teeth. While there are many whitening products on the market, professional offerings such as those of Philips Zoom produce long-term results.

Philips Zoom marketing manager Teagan Ward explains the process of whitening teeth: “Whitening products including a high percentage of hydrogen peroxide or carbamide peroxide (like Philips Zoom) cause a chemical reaction that breaks apart the carbon bonds that create yellow stains. Once the bonds are broken, they no longer reflect a yellow colour. This type of whitening goes deep into your tooth below the enamel, unlike some over the counter products. It’s important that this type of whitening treatment is provided by a dental professional, as they can assess your overall oral health”

To counteract discolouring, Philips has developed different whitening options that cater to the time-poor. Ward says: “Philips Zoom WhiteSpeed is for those who want results now. A Philips Zoom WhiteSpeed in-office treatment offers a smile up to eight shades whiter with a 45-minute application by your dental professional. Zoom WhiteSpeed uses a proprietary LED light to accelerate the whitening gel chemical reaction.” For those worried about sensitivity, 95 per cent of patients experienced little to no pain throughout the process.

The brand’s other offering is even more convenient, incorporating breakthrough technology allowing patients to receive a smile up to 4 shades whiter in as little as 30 minutes . “The latest innovation, Philips Zoom QuickPro, is a whitening product that can easily be added to a general dental check-up. Zoom QuickPro whitening whitens your smile up to four shades and only takes your dental professional 10 minutes to apply. Leave the office and brush or wipe off 30 minutes later to enjoy a new, brighter smile,” says Ward.

The professional-only solutions are available in a dental practice and cater to individual requirements. As Ward explains: “During the consultation with your dental professional, he or she may recommend a solution that best fits your needs, lifestyle and budget.” For more information on Philips Zoom whitening products or to find a local Zoom dentist visit www.philips.com.au/zoom