Seen on the runways from New York to Paris and at festivals like Coachella, coloured mascara is a makeup must-try.
We are seeing an array of hues grow in the market as consumers desire a more striking, yet easy to achieve, eye look.
"Green mascara (+39% to LY), red mascara (+29% to LY) and pink mascara (+7% to LY) are emerging trends most saturated in the mass market," reported Trendalytics.
"A luxury market favourite, blue mascara is growing at accelerated rates with products in the market up +100% to last year."
So, without further ado, here are our top six picks for giving your lashes that little extra pop.
Lancôme Hypnôse Le 8 Mascara in 04 NOIR MALACHITE
Lancôme Hypnôse Le 8 Mascara is the first serum-infused mascara by Lancôme. The volumising, breakthrough formula is made of 91% active black balm and 8 revitalising amino acids encapsulated in pure glass. Available in four shades: Black, 02 NOIR DE JAIS (blue), 03 NOIR GRENAT (purple) and 04 NOIR MALACHITE (green).
($72 at lancome.com.au)
Yves Saint Laurent Lash Clash Mascara in Uninhibited Brown
Yves Saint Laurent Lash Clash Mascara delivers extreme volume with an intense finish. The oversized mascara brush and fragrance-free, paraben-free formula deliver buildable extreme colour with all-day long-lasting wear. Available in: Overnoir Black and Uninhibited Brown.
($65 at adorebeauty.com.au)
Sisley Paris So Stretch Mascara in 3 Deep Blue
Sisley Paris So Stretch Mascara adds instant length and definition with its innovative lash care formula. So Stretch lengthens, fortifies and defines the lashes, from the root to the tip. Eyes are wider and lashes are fully fanned out. Available in: 1 Deep Black, 2 Deep Brown and 3 Deep Blue.
($98 at sisley-paris.com)
CHANEL NOIR ALLURE Mascara in 47 - ROUGE INTENSE
CHANEL NOIR ALLURE Mascara fans out the lashes for a 4-dimensional result: volume, length, curl and definition. The new brush design is slim, flexible and elegant – capturing every last lash, creating an optimal fanned-out effect. The click mechanism also transforms this mascara into a luxury item that opens instantly. Available in three limited-edition shades: 47 - ROUGE INTENSE (red), 57 - ORANGE BRUNI (orange) and 37 - LILAS (lilac).
($71 at davidjones.com)
Benefit Cosmetics BADgal Bang! Mascara in Power Blue
Benefit Cosmetics BADgal Bang! Mascara contains lightweight aero-particles derived from space technology that this won’t weigh down lashes. ProVitamin B5 is known to fuel thickness and strength for lashes that look like extensions. The custom Slimpact! brush reaches root-to-tip and corner-to-corner. Now available in three limited-edition cosmic colours: Rebel Brown, Power Blue and Wild Plum.
($49 at sephora.com.au)
Charlotte Tilbury Pillow Talk Push Up Lashes! Mascara in Dream Pop
Charlotte Tilbury Pillow Talk Push Up Lashes! Mascara in Dream Pop contrasts beautifully with every complexion, emphasising and defining your eye colour. It brings out the gold in hazel eyes, the green in green eyes, the amber in brown eyes and the blue in blue eyes for a wider, brighter, dreamier looking gaze. Available in Dream Pop (berry brown) and Super Black.
($48 at charlottetilbury.com)
Image credit: BURO
