has announced its new partnership with The Heart Foundation’s Go Red For Women Campaign as the national corporate sponsor for 2012. The campaign aims to raise awareness and funds for women with heart disease.
As part of the partnership, Napoleon Perdis will be launching the NP Hearts U” campaign. Kicking off on June 10, the campaign will see the brand reduce all lip products by 20 per cent nation-wide. Additionally, Friday June 15 will see the return of the Napoleon Perdis Half Price Makeover Day in all concept stores. Makeovers on this day will cost $40 as opposed to its usual price of $80, and the brand will then donate $20 per makeover to the Heart Foundation.
I was shocked to learn that heart disease is in fact the greatest health issue that Australian women face today,” says CEO and founder Napoleon Perdis. My business has been inspired by women, creates products for women, and is largely run by women. At home, I am surrounded by five women [Napoleon’s wife and four daughters]! Why would I not support an organisation that’s so committed to saving women’s lives?”
For more information about the Heart Foundation’s Go Red For Women campaign, head to www.goredforwomen.org.au.
