Big brands hit New York Fashion Week

Maybelline New York, the official make-up sponsor of Mercedes-Benz Fashion Week in New York City, is preparing for its 8th season on the runway. For the Fall/Winter 2013 season, the brand is collaborating with 12 designers with on-trend make-up and nail looks.

DKNY, Mara Hoffman, Lacoste, Rachel Zoe and Wes Gordon are just some of the brands that will be parading the Maybelline NY looks down the catwalk.

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Nail brand Essie is also taking to the runway in NYC, polishing the talons of models in the Carolina Herrera, Helmut Lang, Diane Von Furstenberg, Zac Posen and Jenny Packham shows, among others.

Fashion Week in New York represents the paramount of creativity and like every season, I am so excited to share colour, trends and expertise with some of the most incredible designers out there,” says Essie Weingarten, founder and creative director of Essie. Nail colour truly is the ultimate accessory for women looking to make a fashion statement. Women should be dressed from tips to toes and everything in-between.”

Mercedes-Benz Fashion Week New York takes place from February 7 to 14, 2013.