With millions of users from all over the world searching for images on Pinterest every day, it's fair to say the social media favourite has access to some pretty interesting and accurate insights on emerging trends.
In a short blog written by Pinterest's Insights Team for June, the writer's honed in on some quite specific trends expected to take off over the coming months. Alongside baker boy caps and 'swineappple' (pork loin cooked in a hollowed out pineapple, up 230 per cent), were three key skincare searches that caught they're attention.
Worth taking note for when the Australian summer roles around:
1. Gym makeup. Apparently searches for sweat proof products are up 65 per cent on last year, as is outdoor skincare.
2. Vitamin C serum is also up 50 per cent on last year, perhaps due to continued news about its multiple benefits hitting the headlines.
3. Lastly, given the time of year in the Northern Hemisphere, non-toxic sunscreen is up a massive 273 per cent. This coincides with reports that consumers are becoming more conscious about what they're putting on they're skin.