Indie Beauty Expo announces 2017 Best in Show winners

For those not familiar, the Indie Beauty Expo is an annual event, held in the US, that celebrates independent beauty brands and the entrepreneurs behind them. Every year, the organisers connect brands with buyers, press, consumers and investors to help support success and growth within the category. 

The 2017 Best in Show awards saw over 230 brands nominated and evaluated by a panel of 14 experts. While some of the brands are relatively unknown, the judges clearly see potential in the benefits of each product. Here are a selection of the winners.

Best Body Moisturiser - Olio Di Alessandro | Body Oil
Best Body Scrub - Beneath Your Mask | Detoxifying Body Scrub
Best Clean and Green - Plant Apothecary | Lather, Cleanse, Repeat
Best Eye Cream - Colleen Rothschild Beauty | Complete Eye Cream
Best Facial Cleanser - Feather & Bone | 3-ingredient Face Wash
Best Facial Mask - Max and Me | Mask & Wash
Best Facial Moisturiser - Simple Organic Beauty | Blending Facial
Best Facial Serum / Oil - Le Prunier | Plum Beauty Oil
Best Fragrance / Best Packaging - Ojai Wild | Cologne Travel Collection 
Best Makeup Remover - Cailyn Cosmetics | Dizzolv' It Make Up Cleansing Balm
Best Facial Scrub / Most Notable Newcomer - Girl Undiscovered | Stumbling Across Paradise Face Mask. 

The full list of winner can be found here.