April's most talked about beauty products in print

In the beauty industry, April was a month of industry movements, innovative launches, and planning for the cooler months.

Our friends at My Market Insight – a specialist provider of beauty media and e-commerce intelligence – have taken a look at the beauty products making noise in Australia's print magazines last month.

Here are their results:

Top 10 products in print (out of 1473 product mentions)

1. GHD Gold Professional Styler (8 mentions)
2. Chloe Nomade EDP (8)
3. Olay Deep Hydrating Eye Gel (7)
4. La Mer Moisturising Cool Gel Cream (7)
5. Ole Henriksen Banana Bright Eye Creme (5)
6. Karen Murrell Lipstick (5)
7. Viviscal Hair Supplements (4)
8. Ralph Lauren Woman EDP (4)
9. Nude by Nature Flawless Concealer (4)
10. Jinsoon Nail Lacquer (4)

Top 10 makeup products in print (out of 455 product mentions)

1. Karen Murrell Lipstick (5)
2. Nude by Nature Flawless Concealer (4)
3. Jinsoon Nail Lacquer (4)
4. Innoxa Colour Correcting Concealer (4)
5. Elizabeth Arden March On Limited (4)
6. Covergirl Peacock Flare Mascara (4)
7. Chanel Le Vernis Nail Colour (4)
8. YSL Tatouage Couture Liquid Matte Lip (3)
9. YSL Mascara Vinyl Couture (3)
10. Maybelline Super Stay Matte Ink Liquid (3)

Top 10 skincare products in print (out of 579 product mentions)

1. Olay Deep Hydrating Eye Gel (7)
2. La Mer Moisturising Cool Gel Cream (7) 
3. Ole Henriksen Banana Bright Eye Creme (5)
4. Blistex Ultra Lip Balm (4) 
5. SK-II Overnight Miracle Mask (3)
6. Scout Cosmetics Nail Polish (3) 
7. Sand & Sky Australian Pink Clay (3)
8. Paula’s Choice Clinical Ceramide (3)
9. Kate Somerville Tight’n Cryogenic (3)
10. Goodness Natural Beauty Lab Every (3)

Top 10 fragrance products in print (out of 151 product mentions)

1. Chloe Nomade EDP (8) 
2. Ralph Lauren Woman EDP (4) 
3. Gucci Guilty Absolute Pour Femme (3)
4. Gucci Bloom EDP (3)
5. Floris Candle (3)
6. Coach Floral EDP (3)
7. Viktor & Rolf Flowerbomb (2)
8. Versace Dylan Blue Fragrance (2)
9. Vera Wang Signature For Her EDP (2)
10. Santal Blush The Fragrance (2)

To find out more information about My Market Insight and how they can help you, visit www.mymarketinsight.com/au or email info@mymarketinsight.com.au.