BEAUTYDIRECTORY is excited to welcome seven new prestige fragrance brands to the site this May. From the Parisian chic perfumes of Rochas to the modern, New York-inspired aromas of Coach, there is a scent to suit all preferences. Below is a rundown of the brands and why they should be on your radar in the coming months and beyond.
Created in 1858, Boucheron is a luxury French jewellery house with innovation, creativity and craftsmanship at the core. Reflecting the beautiful and unusual jewellery and watches, Boucheron perfumes capture mystery, seduction and intensity.
BD pick: Neroli D'Ispahan is a unisex eau de parfum with elegant freshness and a unique velvety softness. Notes of green cardamom and ginger bring elegance and bursting depth.
Coach is a leading fashion house of modern luxury accessories and lifestyle collections, synonymous with the effortless energy of New York. With authenticity, innovation and an all-American attitude, Coach reimagines luxury for today. The brand’s range includes fragrances for women and men which reflect the spontaneous energy of the Big Apple.
BD pick: Coach Floral Eau de Parfum perfectly embodies Coach’s ideals of femininity and attention to details. A gorgeous scent evoking the warmth of a sunny day spent in a field of wildflowers.
Jimmy Choo is a top luxury accessories brand with women’s shoes at the core of the product offering. The fragrances for men and women match the luxurious and seductive essence of the brand.
BD pick: The original fragrance Signature EDP is femininity, luxury and style bottled. Inspired by modern women – strong, empowered and seductive – this delicious fruity chypre accord features warm, rich and woody depths.
Founded in 1889, Lanvin is the oldest French Couture House and now one of the leaders in the fashion industry. Representing the fashion house’s heritage, Lanvin perfumes share the same sense of timeless chic with romanticism and elegance at the heart. Lanvin is also known for revolutionising the link between art and fashion.
BD pick: Arpège is the brand’s most legendary fragrance, an accord of rare and precious flowers (Bulgarian rose, jasmine and Florentine iris), reflecting an Impressionist garden. The perfume has a gorgeous and timeless Art Deco-style bottle.
Montblanc fragrances convey the same values and traditions of the brand’s leather goods, writing instruments and jewellery. The simple and elegant scents have impeccable attention to detail and are lovingly perfected.
BD pick: Lady Emblem is a delicate, feminine and modern fragrance for women inspired by Montblanc’s diamond, a symbol of love, purity and beauty. The jewel bottle expresses a world of luxury and sophistication.
Created in 1925 by Marcel Rochas, the couture house Rochas is inspired by a bold spirit, joie de vivre (enjoyment of life) and elegance. The fragrance offering is a reflection of Parisian chic, encapsulating a unique vision of femininity.
BD pick: Mademoiselle Rochas EDP is a floral, fruity fragrance that is both delicious and spontaneous. A first spritz reveals bold notes of toffee apple combined with ivy leaf to bring freshness.
Though the jewellery company was founded in 1906, it was the ’70s when the brand’s first fragrance was created, thought of as another way – alongside jewellery – to enhance feminine beauty and seduction.
BD pick: Orchidée Vanilla is a sensual and bewitching fragrance with floral, fruity and woody notes, creating a tender and warm feeling.
