Summer Fridays hosted its Endless Summer Beach Club activation at Bondi Beach.
Over 5,000 consumers attended across both Friday and Saturday.
The pop up was buzzing with Summer Fridays fans enjoying the complimentary Messina ice cream, post cards, merchandise and complimentary samples - with a queue up to Campbell Parade on both days.
Across these days, Summer Fridays also commenced their partnership with iconic Harry’s at Bondi, creating a bespoke mango and guava smoothie along with complimentary mini Jet Lag Masks for consumers to enjoy.
Image credit: Supplied