Dior has announced its latest global makeup ambassador, 21-year-old British singer and songwriter, Jorja Smith.
The new gig sees Smith teaming up with the brand and its creative and image director for Dior makeup, Peter Philips, on editorial and digital projects.
Smith is no stranger to the fashion world, or to Dior. Last November, she was the musical performer at the annual Guggenheim International Gala pre-party and subsequent gala in New York hosted by the LVMH Moët Hennessy Louis Vuitton-owned brand.
“Her style, a blend of R&B, soul and hip-hop, is now established, carried by politically committed and feminist lyrics,” according to Dior.
Smith joins the roster of Dior beauty ambassadors that includes, Eva Herzigová, Kiko Mizuhara and Lee Sunmi.