Following the departure of Mel Cornford to 9Honey, Yahoo7 Be has appointed Lucy Chesterton to take on the head role. Chesterton will be leading the editorial direction for the entertainment and lifestyle website.
Chesterton was formerly the assistant editor of Daily Mail Online, and will commence her new role on October 31. She tells Mumbrella: “At a time when digital media is more important than ever, I’m thrilled to be joining Yahoo7. With the best media brains in our team at Be, I’m looking forward to being at the cutting edge of all the best in entertainment and celebrity news plus the latest in lifestyle from health and beauty to travel. It’s an exciting time to be working for such a renowned brand and I’m looking forward to leading the team into the next chapter.”
Head of editorial at Yahoo7 Simon Wheeler comments on the appointment: “I am delighted that Lucy is joining the team at Be. She brings with her a wealth of entertainment contacts, story ideas and a boundless energy that reflects Be’s lively personality. Lucy will help drive our audience further, putting our unique, socially-led content in front of our growing number of readers and help build this exciting new platform and brand.”