Jessica Alba has gone from blockbusters to babies since starting her child-friendly brand The Honest Company a couple of years back. The eco entrepreneur can now add cosmetics creator to her resume, with the news her growing brand (now worth approximately $US1 billion) is set to release a beauty range.
Currently, the site stocks baby-friendly items and household cleaning products with an environmentally-friendly edge. The upcoming beauty line, which is expected to drop at the end of the year, will follow a similar eco mantra.
The news was confirmed by Alba via Instagram, on which she posted: “Something big is coming soon! And as Honest members, we want you to be one of the first to join our extended family @Honest_Beauty.”
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