Like all forms of social media, Snapchat is a powerful communication platform. But for the beauty scene in particular the outlet is proving a popular way for fans to learn and connect with their favourite beauty pros. BD reveals some of Snapchat’s top beauty queens below:
Kylie Jenner
Handle: kylizzlemynizzl
Arguably the most social media savvy of the Kardashian clan is Kylie Jenner - the youngest of the family with a penchant for beauty and a famous pout. It’s through Snapchat that Jenner introduced her Lip Kit range, and continues to reveal the latest updates as well as behind-the-scene glimpses into her at-home ‘glam room’.
Charlotte Tilbury
Handle: ctilburymakeup
Kate Moss’ favourite make-up artist may now be renowned for her growing cosmetics line, but the industry veteran continues to work on fashion shows, editorial shoots and awards ceremonies around the world. Tilbury’s Snapchat is a glimpse into the life of one of the world’s leading make-up artists, including her work on celebrities and latest product launches.
Gigi Hadid
Handle: DoubleGiForce
With a smorgasbord of the world’s best glam squads at her disposal, Gigi Hadid’s Snapchat is an ode to the beauty looks she totes on a regular basis. Hadid’s account also explores her life backstage on the world’s fashion scene, as well as her work in the role as Maybelline’s latest face.
Jaclyn Hill
Handle: @jaclynhill
One of the world’s leading beauty vloggers, Jaclyn Hill’s bright and bubbly personality has made her a social media sensation. The make-up artist’s Snapchat is a loud and proud foray into Hill’s private life where she shares make-up tips, techniques and her adventures within the world of blogging.
Hannah Bronfman
Handle: hannahbgood
Founder of US wellbeing site HBFit.com, Hannah Bronfman is the embodiment of the term fitspo. The part-time DJ’s Snapchat is rife with hardcore workout routines, health food ideas, and Bronfman’s healthy appetite for novelty nail art.
Chloe Morello
Handle: MorelloMachine
The Aussie vlogging superstar is no stranger to social media (currently with 622,000 Instagram fans). But now Morello is taking on Snapchat, using the platform to offer a glimpse into her life on the Australian beauty circuit, revealing her beauty tips and tricks when it comes to hair and make-up, and providing an outlet to talk to fans one on one.