Forming careers with just a hand-held camera and a fresh idea, vloggers are a force to be reckoned with, particularly within the beauty world. The number of YouTube beauty sensations continues to grow - and astound - with audience numbers continually increasing.
The popularity of the beauty vlog was recently confirmed when The Telegraph unveiled the top 25 beauty-related YouTubers of all time - with many amassing viewings in the millions.
The Top 25 YouTube sensations by audience numbers are as follows:
1. MichellePhan - 1,167,958,012 views
2. macbarbie07 - 682,838,749 views
3. zoella280390 - 433,041,204 views
4. Cute Girls Hairstyles - 491,488, 303 views
5. dope2111 - 429,285, 034 views
6. bubzbeauty - 376,402,800 views
7. kandeejohnson - 310,304,814 views
8. Luxyhair - 264,539,522 views
9. Juicystar07 - 264,539, 522 views
10. dulcecandy87 - 250,437,172 views
11. stilababe09 - 240,723,826 views
12. missglamorazzi - 235,164,502 views
13. pixi2woo - 227,915,978 views
14. pixiwoo - 226,617,903 views
15. gossmakeupartists - 223,814,409 views
16. bebexo - 204,058,158 views
17. JLovesMac1 - 199,962, 641 views
18. itsjudytime - 195,230,035 views
19. launbeautyy - 179,516, 400 views
20. lilithedarkmoon - 169,916,400 views
21. AllThatGlitters21 - 168,855,758 views
22. GregoryGORGEOUS - 166,256,294 views
23. MakeupGeekTV - 161,101,106 views
24. makeupbytiffanyd - 154,153,566 views
25. cliomakeup 151,176,756 views
While Michelle Phan is in the top spot at present, it is predicted she will soon be replaced as reigning queen of the vlogs. Video analytics firm Pixability revealed that Phan has been replaced twice in monthly reports by up-and-comers, largely as a result of her diversification away from traditional vlogging into brand ambassadorships.
Bethany Mota (macbarbie07) and Zoe Sugg (zoella280390) both recently surpassed Phan in monthly views and now claim more subscribers, reflecting the shifting trends in popularity in the vlogging world.
