While Tinder might mean more Australians are experiencing under the doona action, all the good work this mobile app is doing appears to be hampered by the occurrence of stretch marks.
New research by Galaxy, commissioned by Australian skincare company , found that not only are stretch marks making Australian women feel self-conscious at the beach, but also in the bedroom. It was found that 52 per cent of Australian women feel self-conscious of their stretch marks while naked with their partner.
Stretch marks were found to be affecting over 4.8 million Australian women, 66 per cent of the female population.
Stretch marks are clearly a huge problem for Australian women, regardless of shape, size or age. This research raises the question as to whether stretch marks are hampering ‘under the doona action’ for Australians. Despite our body confident culture, it seems we are a ‘lights out in the bedroom’ nation,” says BioElixia general manager Greg Moses.
Commonly thought of as an issue associated with pregnancy, the research found that stretch marks are just as common for those without children. The study also discovered that those aged between 18-34 years old are the most worried about their tiger stripes, with 83 per cent of suffering respondents concerned about their stretch marks and the majority wanting to improve the appearance of them.
