Back in May, Cosmopolitan Australia announced that for the first time ever readers of the mag had the opportunity to decide the cover star.
The COSMO team hand-selected sixteen of Australia’s most successful female influencers to be in the running to feature in the mag; and last night COSMO debuted its winners’ September covers with Sammy Robinson, Jade Tunchy and Tammy Hembrow to have their covers go on sale August 6.
With a combined following of over 8 million, Sammy, Jade and Tammy are the lucky trio to cover COSMO’s September social media issue; and all took to social media to express their excitement.
Speaking on the decision to place influencers on the cover, Bauer Media general manager, publishing – fashion, luxury, food and home, Fiorella di Santo said: “The COSMO brand has always been an authoritative voice for young Australian women.
“There’s no denying the power of influencers continues to grow, and this campaign is an acknowledgement of these successful women who have parlayed their social media into a booming business.