New PR manager at Elizabeth Arden

is excited to announce the appointment of Julia Tobin as public relations manager for the company in Australia. Tobin will be joining the Arden team on August 6.

Tobin will be responsible for the development and execution of the public relations strategy for Elizabeth Arden Group brands in Australia. She will also work on developing the social media strategy for the brand, an increasingly important function of the communications plan.

"Julia brings to the role a wealth of experience, and I am personally thrilled to have her join our marketing and communications team. With her energy, vision and love of beauty, Julia embodies the spirit of Arden and as a company, we are excited to have her join the Arden family," says Elizabeth Arden marketing and communications manager Tammy Pall.