MECCA Brands has announced its latest exclusive retail parternship – welcoming FaceGym in 2023.
The MECCA George Street flagship store in Sydney will be home to the first FaceGym Studio in the Southern Hemisphere and the fifth city worldwide, opening in January next year.
In addition, MECCA will be the exclusive retailer of FaceGym’s skincare product and tool range across Australia and New Zealand in stores and online.
For those not familar with FaceGym, it is the home of facial fitness, high performance skincare and tools for a total face workout. Uniquely positioned at the intersection of beauty, wellness, and fitness, it is the only gym studio for the face.
Established in 2014 and initially launching with a pop-up in London, it wasn’t long before the ripple of reviews became a huge wave of adoration for this innovative new concept.
Receiving critical acclaim from celebrities, media, and consumers, fast forward eight years and the brand is now an incredibly successful global business, with thirteen studio locations spanning four worldwide cities – London, Manchester, New York, and Los Angeles.
The MECCA community will have access to FaceGym’s world-first concept via the MECCA George Street FaceGym Studio. Extending retail engagement beyond products, the studio will offer the same iconic FaceGym workouts, known and loved globally.
This will also be the first time FaceGym skincare and tools is available in the Australasian market, providing customers with the opportunity to physically immerse themselves in the FaceGym universe and try the iconic products before they buy.
Further details on FaceGym at MECCA will be announced closer to the launch date. Stay tuned!
Image credit: Supplied
