Our friends at MVO tracked over 4,400 Australian influencers’ Instagram stories for its clients in 2024.
Through this tracking, they have analysed a whopping 3.8 million Instagram stories – that's an average of 10,410 a day!
This data is based on the 3.8 million Instagram stories generated by MVO's list of tracked Australian influencers from the 1st of January to the 15th December 2024.
Let's take a look at who made it into the top 15 most tagged PR agencies on influencer stories last year.
1. @hatrikhouse was tagged in over 5,372 IG stories by 504 influencers.
2. @portobellopr was tagged in over 4,709 IG stories frames by 644 influencers.
3. @starkmatthews was tagged in over 3,391 IG stories by 458 influencers.
4. @tmcpr_ was tagged in over 2,788 IG stories by 436 influencers.
5. @sarahhumphriesagency was tagged in over 2,735 IG stories by 498 influencers.
6. @onetwoagency_ was tagged in over 2,566 IG stories by 353 influencers.
7. @ampr_group was tagged in over 1,974 IG stories by 441 influencers.
8. @mcm_pr was tagged in over 1,960 IG stories by 320 influencers.
9. @maxmedialab was tagged in over 1,910 IG stories by 317 influencers.
10. @leaf.comms was tagged in over 1,823 IG stories by 246 influencers.
11. @hq.hive was tagged in over 1,697 IG stories by 327 influencers.
12. @evh.agency was tagged in over 1,645 IG stories by 259 influencers.
13. @elyseecollective was tagged in over 1,343 IG stories by 213 influencers.
14. @echocommunicationpr was tagged in over 1,210 IG stories by 192 influencers.
15. @littlebirdpr was tagged in over 955 IG stories frames by 214 influencers.
Image credit: MVO