Nicole Richie can now add another notch to her blossoming résumé with the announcement she has signed a worldwide fragrance license with TPR Holdings LLC.
According to WWD, the reality TV star, actress, author and designer will choose a scent and packaging that plays off on her distinct image.
TPR president Brian Robinson says, We have put together mood boards to get a feeling of where she sees herself positioned in the fragrance world.” He also expects the scent will be cool, classy and edgy.”
Robinson believes that Richie will provide a good opportunity in the fragrance world has she has more than 2.3 million Twitter followers and a large amount of trade credibility. They look favourably on her. She’s done a great job with her image.”
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